Baron Philippe de Rothschild: From China to Thailand on EOR
Baron Philippe de Rothschild, a premium French wine house, scaled its China presence — then extended into Thailand — on Remote People’s EOR. Compliant hiring, reliable payroll, local expertise; no Asian entities required.
Sectors Wine · Premium Beverages · Asia Expansion
Challenge Scale a French wine house’s China presence and extend into Thailand — without setting up local entities in either market.
Location
France
Industry
Beverage
Company size
600+
Founding Year
1933
With Remote People since
2019
- Breaking into the Chinese Wine Market
- A New China Director for BPHR
- On-time payroll, fast visa renewals, local compliance — what BPHR got from Remote People
- Growth and Stability for BPHR in Asia
- Flexible office space: why BPHR’s China team chose a hybrid setup
- From China to Thailand: BPHR’s multi-country expansion through Covid
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Let Remote People handle payroll, compliance, and HR admin worldwide so you can focus on building your team.
Breaking into the Chinese Wine Market
In the early 2010s, Baron Philippe de Rothschild (BPHR), a French premium wine company focusing on estates and branded wines, set their sights on the Chinese market.
BPHR was savvy about their initial expansion: They sought to balance staffing flexibility with the need for local partner support in China. They recognized that, even for companies with some China experience, expansion will be hampered without local expertise and connections.
The solution BPHR chose was ‘Employer of Record (EOR)’ — a specialist partner who takes care of payroll, HR and employment compliance for client companies.
A New China Director for BPHR
In 2019, BPHR decided that it was time to hire a new China Director for the company.
BPHR sought to hire Silvère Maurice, a French national with more than a decade’s experience in the China wine industry.
Silvère advised BPHR that he knew the right EOR provider for the job – Remote People. From experience, Silvère knew that Remote People meant on-time payment, quick visa renewals, and expert advice if there were ever legal complications.
Silvère had this to say about his Remote People experience:
With Remote People, we have never had any back-office problems. Visas and work permits were processed without issue. Employees never waited on a salary or bonus payment. The Remote People team is professional and personable, and I strongly recommend them to anyone looking for an EOR partner with local expertise
Silvère Maurice China Director of BPHR
On-time payroll, fast visa renewals, local compliance — what BPHR got from Remote People
According to BPHR, Remote People brings many benefits to clients and employees that weren’t seen in some of the partners they worked with before.
First is the efficiency and accuracy of the service. Payments to employees are always processed on time, invoices are sent to the head office automatically, and the Remote People team offers world-class customer support.
Visas, salary payments, and social security & tax payments are all paid, in-full, on time making it easy for their Shanghai-based team to fully focus on their work, and not be distracted by HR tasks.
BPHR, with their wide breadth of experience working with EOR partners, also picked up on another benefit of Remote People:
Remote People has exceptional local legal expertise. Their contracts are clear and tailored to the intricacies of local law. And they can quickly answer any question related to employment law in China. Working with Remote People provides the comfort that we are 100% locally compliant.
Silvère Maurice China Director of BPHR
Growth and Stability for BPHR in Asia
Under the partnership with Remote People, BPHR China has flourished, easily surviving and even thriving during the height of the Covid-19 pandemic; during this time, they’ve even expanded to a new location with Remote People: Thailand.
In Thailand, BPHR has hired their Director for Southeast Asia, pointing to the growth of the Southeast Asian markets in recent years. BPHR decided to do their Thai recruitment themselves, and when they were ready to hire, they reached out to their dedicated contact at Remote People with the hiring requests. Within a few days, their new team member had signed the contract, initiated the onboarding process, and began serving their notice period.
When it’s time for us to open new markets, we will go with Remote People just as we have for Thailand. That we don’t have to worry about the fine details of beginning work in a new market — Remote People will take care of that so that we can just focus on the work.
Silvère Maurice China Director of BPHR
Flexible office space: why BPHR’s China team chose a hybrid setup
BPHR receives a lot of value from the fact that Remote People offers flexible office space to all its clients’ employees.
Remote People is a ‘remote first’ company, which means it promotes flexible working conditions for all affiliated. Remote People believes that people should work wherever they are most comfortable and most productive.
The BPHR China team prefers having a base of operations where they can meet, brainstorm, and have wine & fridge storage available.
More than that, BPHR regularly uses Remote People’s downtown Shanghai office, featuring panoramic city views, a comfortable reception area, modern meeting rooms, and thoughtfully designed spaces for hosting clients and partners.
From China to Thailand: BPHR’s multi-country expansion through Covid
BPHR has benefited from Remote Peoples deep local expertise, both in China and elsewhere, to make its global hiring efficient and cost-effective. As BPHR continues its international growth journey, Remote People will be there every step of the way to make global expansion as smooth as possible.

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